Top Drawing & Coloring Apps on iOS in the US: Q4 2024 Performance

The fourth quarter of 2024 showcased impressive trends for the top drawing and coloring applications on iOS in the United States. Here’s a closer look at how these apps performed in terms of downloads, revenue, and active users, with insights from Sensor Tower.

Color Pop AI - Coloring Book by MWM demonstrated a notable increase in weekly revenue, starting at approximately $58.4K and peaking at $188.7K by the end of December. Downloads also surged, reaching 194K in the week of December 23. Active users climbed from 139K to a high of 416K before a gradual decline to 201K at year-end.

Color by Number：Coloring Games from Wildlife Studios maintained steady revenue, oscillating around $86.5K to $102K, with a significant peak during the last week of December. Downloads saw a boost mid-quarter, peaking at 130K in late November, while active users rose steadily to 517K by the year's close.

Coloring Games for Kids 2-6! by IDZ Digital Private Limited experienced moderate growth in revenue, ending the quarter at $86K. Downloads showed a similar pattern, with a notable peak of 57.7K in the week of December 23. Active users remained relatively stable, ending the quarter at around 280K.

Adult Coloring Book - Pigment from Pixite Inc. saw a steady increase in revenue, rising to $90.6K by the end of December. Downloads experienced a significant jump, reaching 90.8K in the week of December 23. Active users also increased notably, peaking at 104K during the same period.

Finally, Disney Coloring World by StoryToys Limited showed stable revenue growth, reaching $83.4K by the end of December. Downloads peaked at 54K in the week of December 23, while active users increased to 64.8K before closing the quarter at 55.7K.

These trends highlight the continued popularity and engagement of drawing and coloring apps on iOS, with detailed insights available through Sensor Tower.